Play Unloosed


Brand Essentials Package
Website Package
Print & Digital Design
Packaging Design
Photography Art Direction
Product Photography

“Their attention to my company’s values and purpose was reflected in the quality of the final products. I highly recommend MDCo. to any small business.”

Audrey S.

Play Unloosed Founder

The Challenge

Play Unloosed, a sustainable toy company with a natural philosophy, approached Mothershed Design Company to develop their brand identity and website. They needed a high-end brand that captured the joy of play while emphasizing their focus on “loose parts” and childhood schemas.

The Solution

Mothershed Design Co. developed a full brand identity for Play Unloosed that lives up to its name! From the messaging and logo to packaging and illustration, the Play Unloosed brand is colorful, natural, and playful. We also created an engaging e-commerce website, complete with in-house product photography to showcase the quality of the products and encourage sales.

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The Proof is in the Pudding
(aka Reviews).

To see what our clients are saying, check out our reviews: